Dice package found at my local Japanese store. What is it? Does it matter?

These are caramels by Japanese super-brand Meiji. The caramel is quite OK, but the experience is pure joy. Here you have a set of 5 dices, where the name Meiji is present, but barely visible. Each dice contains two caramels, wrapped in a smiley paper. This package taps into the social aspect of candy. Fun and great to share.

First Order Goods